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How This 'Airbnb of RVs' Saw a Gap in the Marketplace and Ran With It Co-founder Jen Young discusses how her company Outdoorsy stumbled upon its unique value.

By Eric Siu

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Eric Siu talks with Outdoorsy co-founder Jen Young inside the company's San Francisco office. The company is defined as a peer-to-peer RV rental marketplace. The company's founders come from marketing and tech. With a love of travel and experiencing the outdoors, the two founders saw potential in the idea instantly.

Specifically, Outdoorsy looked to target the amount of time RVs went unused during the year. According to Young, RV owners do not use their vehicles for 350 out of 365 days out of the year. This discrepancy in offerings signified an opportunity to Outdoorsy to take advantage of.

To hear more from Young, click on the video above.

Related: The Power of Keywords Helps This Snack Company Innovate Its Marketing Constantly

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Eric Siu

CEO, Single Grain. Founder, Growth Everywhere.

Eric Siu is the CEO of digital marketing agency Single Grain. Single Grain has worked with companies such as Amazon, Uber and Salesforce to help them acquire more customers. He also hosts two podcasts: Marketing School with Neil Patel and Growth Everywhere, an entrepreneurial podcast where he dissects growth levers that help businesses scale. 

 

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