How to Keep Your Customers Coming Back Time and Time Again Simple tricks to improve your customer retention numbers.

By Brian Tracy

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

It's common knowledge that the best customers to target are the ones you already have. It's cheaper and easier to convince someone to buy from you again than it is to convince someone to try your product or service for the very first time.

At least, it should be. But, too many businesses fail to focus enough of their time and energy on this aspect of customer acquisition.

In this video, Entrepreneur Network partner Brian Tracy gives a few simple tips of how you can improve the customer retention in your business.

Click play to learn more.

Related: Brian Tracy's Best Advice for Young People: It's Never Too Early to Find Your Purpose

Related Video: Aggressive Marketing Won't Win Customer Loyalty

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Amazon Fire, Roku, Apple TV and the Entrepreneur App available on iOS and Android devices.

Click here to become a part of this growing video network.

Brian Tracy

Chairman and CEO of Brian Tracy International, Speaker and Author

Brian Tracy is chairman and CEO of Brian Tracy International. He is the leading coach on the topics of leadership, self-esteem, goals and success psychology. Learn more at BrianTracy.com

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from Brian Tracy

The Personality Traits That Define a Successful Problem-Solver

Go From Unmotivated to Goal-Oriented With These Hacks

Successful Leaders Incorporate These Steps When Creating a Company Vision

Editor's Pick

Business News

Woman Goes Viral After Recording Her Disastrous Call With HR After Being Let Go: 'They Tried to Gaslight You'

Brittany Pietsch posted a nine-minute-long clip of her firing from Cloudflare on TikTok, and it went viral. The company's CEO responded on X — and also went viral.

Starting a Business

They Grew Up in a Financially-Challenged Single-Parent Home and Now These Twins Run a Multimillion-Dollar Real Estate Business. Here's How They Turned Hardship Into Inspiration.

How Jeremy and Joshua Mathis overcame adversity and turned their challenging upbringing into a foundation for real estate success.

Thought Leaders

How This Family-Run Company Has Thrived for Five Generations

Marty Ozinga, the CEO of Ozinga, explains the legacy and future of the powerhouse construction materials company.

Business Solutions

Upgrade Your Work Laptop or Computer's OS With Windows 11 Pro, Now for Less Than $25

Outfit your office's computers and laptops with Microsoft's latest OS: Windows 11 Pro.

Marketing

4 Ways AI Is Revolutionizing Targeted Advertising — And How to Balance It's Ethical Implications

AI-powered targeted advertising revolutionizes marketing with hyper-personalized promotions. However, ethical and transparency questions hover over this progress.