You can be on Entrepreneur’s cover!

7 Essential Strategies You Can Use to Grow Your Business It's important to remain optimistic while running your own company.

By Brian Tracy

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Brian Tracy explains a few attributes that are necessary to be successful in the business world. To start, you must have a product that is needed by the marketplace and which is reasonably priced.

If you own your business, you should be on location almost all the time and be very hands-on. A significant part of running a business is being willing to get into the nitty gritt of the business and even tackle the small tasks. Tracy compares a business owner's responsibility to a physican's, because both should always be ready to take charge.

Stay positive and optimistic. Things will always be going wrong in business, but it's important to avoid feeling down. You must consistently searching for the silver lining and look for learning moments when things don't go as planned.

Finally, don't lose sight of the customer. As Tracy puts it, the success of your business is directly related to the number of happy customers you have. You must first look to attract customers, then make them regulars, then have them invite friends.

Click the video to hear more from Brian Tracy.

Related: Struggling to Find Career Excitement? These 4 Steps Will Help You Discover (or Rediscover) Your Passion.

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Roku, Apple TV and the Entrepreneur App available on iOS and Android devices.

Brian Tracy

Chairman and CEO of Brian Tracy International, Speaker and Author

Brian Tracy is chairman and CEO of Brian Tracy International. He is the leading coach on the topics of leadership, self-esteem, goals and success psychology. Learn more at BrianTracy.com

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from Brian Tracy

The Personality Traits That Define a Successful Problem-Solver

Go From Unmotivated to Goal-Oriented With These Hacks

Successful Leaders Incorporate These Steps When Creating a Company Vision

Editor's Pick

Business News

'Wildly Inappropriate': Woman Says She Was Denied a Job Because She Didn't Wear Makeup During the Interview

Melissa Weaver was applying for a VP of HR job at a tech company via video.

Business News

From Tom Brady to Kevin O'Leary – See Who Lost Big in the Wake of the FTX Crypto Collapse

The crash exposed an $8 billion hole in FTX's accounts, leaving investors and customers scrambling to recoup their funds.

Business News

This Highly-Debated Piece of Cinematic History Just Sold For Over $700,000 at Auction

The wood panel from "Titanic" is often mistaken as a door. Either way, he couldn't have fit. (Sorry.)

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.