Why Banks Pay People to Rob Them This short video explains how institutions test their own defenses.

By Jordan Harbinger

Opinions expressed by Entrepreneur contributors are their own.

Entrepreneur Network

What can someone who used to rob banks tell you about the science of hacking humans and the limits of social engineering? Our guest today has that answer. Moran Cerf is a neuroscientist and business professor at the Kellogg School of Management and the neuroscience program at Northwestern University. He is the founder of Think-Alike and B-Cube and the host and curator of PopTech.

Watch a preview above, or check out the full episode on The Jordan Harbinger Show YouTube channel here.

Related: Why Mike Rowe Says It Can Be Scary to Follow Your Passion
Jordan Harbinger

Creator, The Jordan Harbinger Show

Jordan Harbinger is a Wall Street lawyer turned interview talk-show host, and a communications and social dynamics expert. He has hosted a Top 50 iTunes podcast for over 12 years and receives over five million downloads per month, making The Jordan Harbinger Show one of the most popular podcasts in the world. On The Jordan Harbinger Show, Jordan deconstructs the playbooks of the most successful people on earth and shares their strategies, perspectives, and practical insights with the rest of us.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Most Popular

See all
Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

By Eve Gumpel
Starting a Business

These Yale Students Raised $3 Million in 14 Days to Build Their 'Anti-Facebook' Startup: 'I Can See My Childhood Self Looking Up to Me.'

Two 21-year-old Yale juniors are changing digital networking with Series, an AI-powered platform backed by $3 million in venture capital.

By Micah Zimmerman
Growing a Business

The AI Playbook Billion-Dollar Brands Are Using to Automate & Dominate (And How You Can Too)

AI isn't just a tool — it's replacing entire teams. Learn how top brands use it to run sales, ops and marketing 24/7.

By Ben Angel
Business News

This Is How Much an iPhone Would Cost If It Were Made in the U.S., According to Analysts

It would take Apple three years to move 10% of its supply chain to the U.S.

By Erin Davis
Business News

Google Layoffs Affect Hundreds in Division Working on Chrome Browser, Pixel Phones

A Google spokesperson said the move would help Google run more efficiently.

By Sherin Shibu
Growing a Business

How I Replaced a $2,000-a-Month SEO Agency and Built My Own Growth System as a Solo Founder

15 proven tactics I used to grow my startup's visibility and backlinks — without writing a single cold email.

By Dima Maslennikov