The Executive Selection: Amouage This is a scent that Amouage CEO Renaud Salmon describes as one that develops as "a complete surprise," opening with vibrant mandarin, but then leading unexpectedly to an effortlessly sophisticated base of oud.

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

Amouage

Since its creation in 2010, Amouage's Library Collection has been the territory where the revered Omani High Perfumery house has presented some of its most daring compositions, featuring adventurous ideas, fearless innovation, and bold contrasts. And all of these attributes are clearly evident in its latest creation, the Opus XV – King Blue.

Bringing together the perception-bending uniqueness of surrealism as depicted by René Magritte in The Art Of Living, as well as the open-spirited ethos of the Salon De Mayo, Opus XV – King Blue is a perfume of endless questions, curious detours, and unforeseen revelations.

Indeed, it's a scent that Amouage CEO Renaud Salmon describes as one that develops as "a complete surprise," opening with vibrant mandarin, but then leading unexpectedly to an effortlessly sophisticated base of oud. But the oud is also unlike any that Amouage has released before- it is almost ferociously animalic, and when linked to the patchouli, incense, and sandalwood in the composition, it growls on the wearer's skin with untamed, primordial passion.

Related: The Executive Selection: Givenchy Gentleman Society

Business Solutions

Get a Lifetime of Powerful PDF Tools That Won't Give You a PDF Headache

Banish frustrating PDF issues forever and just breeze through all of the old problems with editing, formatting, converting, annotating and more.

Side Hustle

This 30-Year-Old's $6,000-a-Month Side Hustle Started Making Money 'Immediately' — But He's Not Quitting His Day Job

Derrick Mathy works in orthopedic surgical device sales and is on a mission to bring people together in real life.

Side Hustle

'I Was Called Crazy': This 27-Year-Old's Side Hustle Hit $30,000 a Month in Under a Year — Now It's Worth Millions

Changing regulations forced Angel Rodriguez's jet ski rental company to shut down, and the young entrepreneur had to figure out his next move — fast.

Business News

Stripchat Becomes First Adult Cam Site to Launch a SPAC

Yep, that's where we are with the stock market now.

Growth Strategies

Infographic: Saudi Arabia's Startup Investment Ecosystem Development Timeline

Since 2017, the number of local venture capitalists have ballooned, predominantly investing in seed-stage and early-stage startups.

Starting a Business

Mega Green Accelerator: Cairo-Based P-Vita Aims To Reduce The World's Heavy Reliance On Chemical Raw Materials

"We plan to conduct pilot projects with potential customers to demonstrate the effectiveness and cost-benefits of our technology."