#UbuntuLoveChallenge In Action: More Than AED700,000 Disbursed by Sheraa and CE-Ventures To 11 Startups In The UAE The enterprises that have benefited from this collaboration include The Tempest, Point Checkout, Rentsher, Grocart, 3DInova, Bookends, AEBISS, Mr. Draper, ProTenders, The Mawada Project, and Outreal XR.

By Aby Sam Thomas

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

Sheraa
A session at Sheraa.

As part of their commitment to the #UbuntuLoveChallenge, Sharjah Entrepreneurship Center (Sheraa) and CE-Ventures (the corporate venture capital platform of Crescent Enterprises) have disbursed more than AED700,000 in equity-free grants to 11 startups as they make their way through the economic repercussions of the ongoing COVID-19 crisis.

The enterprises that have benefited from this collaboration between Sheraa and CE-Ventures include The Tempest, Point Checkout, Rentsher, Grocart, 3DInova, Bookends, AEBISS, Mr. Draper, ProTenders, The Mawada Project, and Outreal XR.

Founded by Sheraa Chairperson H.E. Sheikha Bodour Bint Sultan Al Qasimi and Africa 2.0 Foundation founder Mamadou Kwidjim Toure, the Ubuntu Love Challenge is a global movement built on the core African philosophy of ubuntu (which means "I am because we are") and encourages civilian peer-to-peer collaboration to address current and upcoming challenges of the COVID-19 crisis, and collectively design solutions for a common future.

In a statement, Najla Al Midfa, CEO, Sheraa, said, "Injecting emergency capital into Sheraa startups that have been unduly affected by the pandemic has been a top priority to ensure they are able to quickly recover and resume their stride."

"Our partnership with CE-Ventures has been crucial in selecting startups that are able to benefit in the long run," she added. "The collaboration is a testimony to our mutual dedication to building a vibrant entrepreneurship ecosystem that contributes to a thriving economy."

Meanwhile, Tushar Singhvi, Director of CE-Ventures, said: "In collaboration with Sheraa, we have selected 11 startups that demonstrated a culture of resilience, continued to have robust business models, and proactively pivoted to weather the crisis."

"To navigate the challenging market environment, these startups are set to keep a tight rein on operational costs without undermining their ability to do business now, and to step up operations in the future," Singhvi added.

Related: Amplifying Goodwill: Why You Should Participate In The #UbuntuLoveChallenge

Aby Sam Thomas

Entrepreneur Staff

Former Editor in Chief of Entrepreneur Middle East

Aby Sam Thomas is the former Editor in Chief of Entrepreneur Middle East. Having started working on the brand in November 2014, Aby was responsible for leading the publication on its editorial front until September 2024.

In his nearly-decade-long tenure at Entrepreneur Middle East, Aby played a key role in its growth and development across the MENA region, with him developing and executing events, programs, and other initiatives under the brand's banner, while also personally representing it through his appearances in conferences, media, etc.

Aby has been working in journalism since 2011, prior to which he was an analyst programmer with Accenture, where he worked with J. P. Morgan Chase's investment banking arm at offices in Mumbai, London, and New York. He holds a Master's Degree in Journalism from the Columbia University Graduate School of Journalism in New York.  

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Business Ideas

Want to Build Your Business Faster? This Neuroscientist Has a Strategy: You Must "Learn in Public"

It's a great way to get early feedback, increase your creativity, and build your network.

Business Plans

How to Write a Business Plan 101

This guide to writing a business plan will outline the most important parts and what should be included in an effective plan.

Marketing

Olipop is Worth $1.8 Billion. Here's Its Influencer Marketing Strategy, Which Can Work for Any Brand

Yes, you can afford influencer marketing. Just follow the Olipop model.

Growing a Business

Top 5 HR Challenges You Must Overcome When Expanding Globally

Here are the most common (and often overlooked) HR challenges with solutions to ease your entry into a foreign market.

Starting a Business

The 15 Best Entrepreneur Conferences to Attend in 2025

Taking part in these 15 entrepreneur conferences in 2025 will inspire, educate and connect you to a vibrant community.