📺 Stream EntrepreneurTV for Free 📺

This 40-year-old Brazilian Brand is All Set to Boost Green India Clean India Initiative "We are here to build a master franchise, where we could train up young individuals to adopt our approach of cleaning and then sell franchises"

By Sanchita Dash

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

graphicstock

Ever wondered how international airports are always so spick-and-span? Thanks to the international company, Limpidus, which has been in the business for over 40 years and is now looking at entering the Indian market to transform the way we look at cleaning services.

Talking to Entrepreneur India at the 15th edition of Asia's biggest franchising event Franchise India, 2017, Fernando P.A. Sodre spoke about how they have adopted an eco-friendly approach of cleaning for their franchising model to take over the Indian market.

Green-cleaning Approach

Starting its journey from Brazil, Limpidus has expanded its business in more than five countries, including Brazil, USA, Colombia, Panama and Portugal. The brazil-based brand is now aiming to enter India with an ultimate aim of building a master franchise in the country.

"India is a very important market for us to mark our entry at this time. We are here to build a master franchise, where we could inspire and train up young individuals to adopt our approach of cleaning and then sell franchises," said Sodre.

Sodre emphasized that the company is promoting an environment friendly mode of cleaning. "We are training individuals on how to clean with the help of technology in a hygienic way," he said.

The brand's focus is to get big players in industries that are in need of high-end cleaning services. The company provides its services in hotels, stores, offices, airports etc.

Wants to Become Master Franchise in India

There is a huge need of green-cleaning services in the market, Sodre said and added that the company is training professionals to make cleaning a serious business in India.

"We are training our staff on how to sell cleaning services and how to work as a strong community to do business. We give all the information needed under our master franchise," added Sodre.

Emphasizing on its tech-driven workforce, the CEO said what makes Limpidus stands out is the brand's modus operandi. Sodre said the team is committed to its belief in green-clean approach. The company has its core belief in its business model and considers the team as one of its major strengths.

"Our green-cleaning procedures are not just about equipments, the big difference is the consciousness about cleaning responsibly," added Sodre.

(With inputs from Komal Nathani)

Sanchita Dash

Entrepreneur Staff

Former Senior Correspondent, Entrepreneur India

In the business of news for 5 years now. Making my way across India thanks to my career. A media graduate from Symbiosis, Pune, I have earlier worked with Deccan Chronicle (South India's leading English daily), T-Hub (India's largest incubator) and Anthill Ventures (a speed-scaling platform). 

Stories, movies and PJs are my thing. 

If you hear 'The Office' opening score randomly, don't worry it's just my phone ringing. 

 

Thought Leaders

It's the End of the Entrepreneurial Era As We Know It

With the rise of advanced technologies and AI, are we losing all sense of the independent business person and entrepreneur?

News and Trends

The Saviour: Zaheer Adenwala , co-founder and COO, Ketto

The startup aims to address the healthcare financing gap by bridging the disparity that currently exist in receiving affordable healthcare

News and Trends

Snapchat Adds Chat Editing Capability With AI

The most recent version of Snapchat has a ton of new capabilities, like the ability to modify messages and create reminders. Additionally, it now offers a few extra features driven by generative AI.

Growth Strategies

BluSmart Hints At Going Global With Electric Cabs

BluSmart's journey underscores its leadership in driving EV adoption and infrastructure development in India, setting a precedent for sustainable mobility solutions worldwide.

Technology

Banking And It's Adoption Of Technology

A wide range of businesses are starting to rely heavily on artificial intelligence, and banking is no exception. AI has the potential to boost operating income by 20% and raise efficiency by up to 30%, according to research from US-based multinational corporation Accenture.

News and Trends

Fresh From Farm, Culture Circle, and Select Brands Raise Early-Stage Funding

Here are the startups that announced early-stage funding rounds.