📺 Stream EntrepreneurTV for Free 📺

'Technology Inducing Multifaceted Changes In Lending Space' Start-ups in the lending business are now investing in technology to obtain a clear understanding of their customer base.

By Nidhi Singh

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

The invasion of digital lending technology in the banking sector has gradually become evident. Its influence has also brought changes in the non-banking organizations.

Start-ups in the lending business are now investing in technology to obtain a clear understanding of their customer base. But, majority of banking organizations have barely taken initiatives to learn how digital lending can effectively engage customers. Experts say traditional banks need to increase investments in digital lending to create better customer experiences.

In a conversation with the Entrepreneur India at the Money Tech India Congress, 2017, Manish Khera, Founder & CEO, ‎Arth Impact shared his opinion on the role of technology and the future of lending space in India.

Technology Bringing Multifaceted Change In Lending Space

Manish feels technology is bringing in a host of multidimensional changes in the lending space.

"The first change is evident on the front, which involves sourcing of customers and offering services to them. It also involves moving money out and bringing it back. Technology also brings changes in analytics. In case of collating information about customers from the details they have provided and from what's available in the ecosystem, technology plays a vital role. Processing this information ensures that right customers get the benefit of friendly rates and bad customers are left out in the selection stage itself," he explained.

Will See Everybody In The Eco-system Grows

The past few years have witnessed the springing up of several lending start-ups, including a few in the section of personal loans and others in micro-finance.

According to Manish, the lending market is so vast that these new set of companies will grow at a steady pace, without disrupting the expansion of those existing in the ecosystem.

"The differentiators will enter the scene with customer experience and will eventually go to the depth of the credit model. We will see that growth happens for everybody in the ecosystem," he added.

The New Approach by Fintech Companies Bringing Disruption

When asked about the disruption by fintech companies in the Indian lending space, Manish said the new and novel approach of fintech companies towards lending is bringing in the disruption.

"As part of the new approach, a lot of information about a customer is being collated in an automated way there by raising the turnaround time and convenience factor of clients dramatically. A new wave of innovation has surged in. Soon, it will help in customer evaluation with a lot of effort being made on leveraging technology to develop new credit models and churn the data for customers. This is precisely the second level of disruption that all the fintech companies will make," he said.

Nidhi Singh

Former Correspondent, Entrepreneur Asia-Pacific

A self confessed Bollywood Lover, Travel junkie and Food Evangelist.I like travelling and I believe it is very important to take ones mind off the daily monotony .

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Marketing

Welcome to Guest Blogging 101

The first step is to produce an amazing piece of writing that stands out from the crowd.

News and Trends

PremjiInvest to Bet an Additional USD 10B In AI Companies

Earlier this month, the entity was reported to be eyeing a USD 50B-70B investment in the Australian graphic design platform, Canva. It previously co-led an investment round of USD 53 million in a Series A funding round for Hippocratic AI, a healthcare-focused AI startup

Marketing

4 Ways Guest Blogging Grows Your Blog Audience Quickly

Guest blogging is basically getting an influencer to introduce you to their audience.

Marketing

Yes, You Can Kick-Start Your Own SEO Campaign. Here's How.

Newbie businesses can turn their inhouse staffers into website optimizers and social-media marketers for a while.

Marketing

How to Rev up the Success of Your WordPress Website

New data from GoDaddy draws a clear distinction between "rocketship" vs. "decliner" sites. Which one's yours?