📺 Stream EntrepreneurTV for Free 📺

Popeyes' New Collaboration With Megan Thee Stallion Just Broke the Internet Hottie Sauce is hitting Popeyes stores on October 19.

By Emily Rella

entrepreneur daily

Scott Olson | Getty Images

Real hot girl chicken!

The iconic chicken chain has teamed up with Grammy Award-winning rapper and social media icon Megan Thee Stallion for a full roll out that includes new menu items, merch and in Meg's case, a new business opp!

Social media popped off on Thursday when Popeyes announced that it would be dropping the singer's Hottie Sauce, a sweet yet spicy condiment made with honey, cider vinegar and Aleppo pepper.

The sauce will be offered as a dipping option for the chain's new Nuggets as well as a topping for the famous Popeyes Chicken Sandwich, which nearly shut down the internet two summers ago upon its debut.

This collaboration will mark the first time Popeyes has ever offered any variation to the sandwich.

"I've always been a fan of the Popeyes brand and I'm thrilled to have the opportunity to join the brand and help create the new Megan Thee Stallion Hottie Sauce for their line-up," Megan said in a statement.

Naturally, her fans went absolutely wild, already lamenting the long lines and crowded stores.

"Say a prayer for the Popeyes workers tonight," one fan joked, with others calling the new partnership "legendary" and joking that they're "already in line at the drive-thru."

Megan herself also said she was excited for fans to try the new sauce because it's "actually good."

The rapper and the chicken chain will also drop new merch tied to the collection, the first of the three collections (appropriately titled Thee Heat) dropping on October 19.

The partnership also celebrates Thee Stallion becoming a franchise owner of the store and the decision for Megan and Popeyes to make a six-figure donation to Houston Random Acts of Kindness.

"I asked if [Popeyes] could partner with me to make a donation to a non profit organization in Houston called Houston Random Acts of kindness and they did it with no hesitation," Thee Stallion said to fans on social media.

Hottie Sauce will be available starting October 19 at participating Popeyes locations.

Emily Rella

Entrepreneur Staff

Senior News Writer

Emily Rella is a Senior News Writer at Entrepreneur.com. Previously, she was an editor at Verizon Media. Her coverage spans features, business, lifestyle, tech, entertainment, and lifestyle. She is a 2015 graduate of Boston College and a Ridgefield, CT native. Find her on Twitter at @EmilyKRella.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Thought Leaders

It's the End of the Entrepreneurial Era As We Know It

With the rise of advanced technologies and AI, are we losing all sense of the independent business person and entrepreneur?

Side Hustle

He Started a Luxury Side Hustle at Age 13 — Now the Business Earns More Than $10 Million a Year: 'People Want to Help You When You're Young'

Michael Morgan, now the owner of Iconic Watch Company, always had a passion for "old things" — and he turned it into a lucrative venture.

Growing a Business

Don't Let These Three PR Myths Stop You From Harnessing Its Power

While these myths may have changed your perceptions of PR, it is still a powerful asset for any company, especially ambitious ones. Let's debunk these myths so you can identify a PR plan that works best for your business.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

McDonald's CFO Says 'Everybody's Fighting for Fewer Consumers' as Earnings Reports Show People Are Spending Less on Fast Food

Starbucks, Pizza Hut, KFC, and McDonald's all reported lower-than-expected sales this week.