Popeyes' New Collaboration With Megan Thee Stallion Just Broke the Internet Hottie Sauce is hitting Popeyes stores on October 19.
By Emily Rella Edited by Amanda Breen
Opinions expressed by Entrepreneur contributors are their own.
Real hot girl chicken!
The iconic chicken chain has teamed up with Grammy Award-winning rapper and social media icon Megan Thee Stallion for a full roll out that includes new menu items, merch and in Meg's case, a new business opp!
Social media popped off on Thursday when Popeyes announced that it would be dropping the singer's Hottie Sauce, a sweet yet spicy condiment made with honey, cider vinegar and Aleppo pepper.
The sauce will be offered as a dipping option for the chain's new Nuggets as well as a topping for the famous Popeyes Chicken Sandwich, which nearly shut down the internet two summers ago upon its debut.
This collaboration will mark the first time Popeyes has ever offered any variation to the sandwich.
"I've always been a fan of the Popeyes brand and I'm thrilled to have the opportunity to join the brand and help create the new Megan Thee Stallion Hottie Sauce for their line-up," Megan said in a statement.
Naturally, her fans went absolutely wild, already lamenting the long lines and crowded stores.
Megan thee Stallion is collabing with Popeyes to sell a chicken sandwich with hottie sauce… the lines are going to be horrible
— ooo, i like the jwett (@KisseslikeKay) October 13, 2021
I can't WAIT to get that Megan Thee Stallion Popeyes meal lmao
— Musical Pussy (@Triyonceee) October 14, 2021
I'll never give up Popeyes, no matter what diet I'm on
Megan Thee Stallion has a meal coming out with Popeyes and all I could think is… those poor employees
— Leo (@leo_kardashian) October 13, 2021
Ah man big lines at popeyes going to happen again for the Megan Thee Stallion meal
— $plah¡ (@PrettyLilRosae) October 13, 2021
popeyes x megan thee stallion ? yea im already in line at the drive thru chief
— sannie (@okusux) October 14, 2021
tell me why the megan thee stallion meal from popeyes is the first celebrity fast food collaboration that I'm 100% extremely excited abt
— clark (@thisisclark) October 14, 2021
POPEYES AND MEGAN THEE STALLION POPEYES AND MEGAN THEE STALLION THIS IS NOT A DRILL
— andthewinneris (@sweets_sleep) October 14, 2021
Megan Thee Stallion collaborating with Popeyes
— just jenny (@JennyyHTX) October 14, 2021
I AM NOT OK
popeyes x megan thee stallion?!?! LEGENDARY
— giuliana (@giulianameraa) October 14, 2021
Megan thee stallion collab with Popeyes oh I won
— syd (@sydzillllla) October 13, 2021
Say a prayer for the Popeyes workers tonight. Megan Thee Stallion getting her own chicken sandwich and hottie sauce.
— Miss Twans (@IAmTwans) October 14, 2021
Popeyes workers during the lunch break after 3 hours working during the Megan thee stallion meal drop pic.twitter.com/eUnmhDctJo
— jw (@iam_johnw2) October 14, 2021
"Say a prayer for the Popeyes workers tonight," one fan joked, with others calling the new partnership "legendary" and joking that they're "already in line at the drive-thru."
Megan herself also said she was excited for fans to try the new sauce because it's "actually good."
I'm so excited for the hotties to taste the hottie sauce Bc the shit actually good
— TINA SNOW (@theestallion) October 14, 2021
The rapper and the chicken chain will also drop new merch tied to the collection, the first of the three collections (appropriately titled Thee Heat) dropping on October 19.
The partnership also celebrates Thee Stallion becoming a franchise owner of the store and the decision for Megan and Popeyes to make a six-figure donation to Houston Random Acts of Kindness.
"I asked if [Popeyes] could partner with me to make a donation to a non profit organization in Houston called Houston Random Acts of kindness and they did it with no hesitation," Thee Stallion said to fans on social media.
Hottie Sauce will be available starting October 19 at participating Popeyes locations.
